Technique #6 – Advertise in Art Industry Publications
If you are willing to spend a little money, you can promote yourself by advertising in art (or other) industry publications. Good examples are “ARTnews” and “Art In America”, which have large, …
Technique #5 – List Your Art In Online Registries & Art Directories
There are several online art registries where you can submit samples of your work including images, artist statements, bios, etc. Registries are used by museum and gallery curators …
Since my dream of Vincent Van Gogh last week, I’ve been pondering what “true†artists from history would think of the online art marketing environment of 2009. What would they think of email, Facebook and Twitter?
I guess that depending …
Technique #4 – Use an Automated Email Management System
We all like to think that our query letters will arrive like silver bullets in the perfect gallery and bring us instant fame and success. The reality though is that repetition …
Larry Lemons emailed us this very imaginative art marketing idea. This is a great example of how to use your creativity to enjoy success with selling art. Thanks Larry!
We welcome great art marketing ideas from artists – send us …
There’s an important principle which I have noticed in business over a number of years. Its simply this: be aware of who you are attracting as clients and collectors.
For many of us, especially when we are establishing our art …
Part 3 begins…..
Sending Auto-Responders
Auto-Responders are pre-written emails which are automatically sent when a specified event occurs. For example, you could have an autoresponder setup to send a thank you message to a visitor when they join your email …
Part 2 begins…..
How Email Management Works
Adding Email Addresses
At the heart of an email management/marketing system is a database which maintains a record of all customers, email addresses, and preferences as setup by you. Clients or potential clients …
In the world of marketing it’s a recognized fact that repetition of your message is crucial to achieving good results. Email marketing is a powerful and inexpensive method to realize the power of repetition to promote your website (and therefore …
A magazine that I subscribe to “Art Calendar” had lots of useful art marketing tips for artists. The lead article this month (by Jack White) poses the intriguing question: Are you an Astronaut or an Astronomer?
The idea behind …