A website is most effective when it is part of a larger overall marketing strategy for your art. This includes mailings, lots of in-person gallery visits and presentations, regular (physical) showings of your work, and developing relationships with the art …
I stumbled across this great quote on a forum at Digital Outback Photography:
When bankers get together for dinner, they discuss art; when artists get together for dinner they discuss money
Oscar Wilde
Certainly true of many artists I …
Are you trying to engage a Soho gallery to sell your $20,000 paintings or do you want to sell $5 prints to children? “Art†encompasses a huge variety of media, audiences, and budgets, and you need to be very clear …
This weeks Art Marketing Tip comes from artist Marc Jennings:
“I’ve found that the best method to bring quality traffic to my art website is to use regular mail invitations. When I send a card or letter to an …
In this section, we’ll look at important issues after the event….
Relax and Have a Drink
You deserve it! Talk with your friends and find out what worked well and what could be improved. Take notes and make those changes …
If you are currently exhibiting in multiple high-end galleries and making a handsome income, a website may not be for you.
On the other hand, any artist who can classify themselves as either “emerging†or “mid-career†will benefit from having …
In this section, we’ll cover more of the issues on the day: Be The Artist, Use Your Guestbook, and Taking Care of Sales!
Part 4 Begins……..
Be the artist
With your friends and family taking care of details, allow yourself …
In this section, we’ll cover some of the issues on the day: Dress for Success, Engage Your Friends, and Cater!
Part 3 Begins……..
Dress For Success
That might mean a breezy floral outfit if you are showing in Jacksonville, or …
This is the much awaited second-part of this thrilling series:) In Part 1, we covered: Deciding what a successful open studio means to you; Understanding Your Gallery-Dealer relationships; and Choosing a Time that works for your visitors.
Part 2 Begins…….. …
Open Studios are a popular way to show your latest work to collectors, arts professionals, and the public. They can also be a successful and consistent way to sell your work. Read on to find out how to stage one …