There’s an important principle which I have noticed in business over a number of years. Its simply this: be aware of who you are attracting as clients and collectors.
For many of us, especially when we are establishing our art …
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Sending Auto-Responders
Auto-Responders are pre-written emails which are automatically sent when a specified event occurs. For example, you could have an autoresponder setup to send a thank you message to a visitor when they join your email …
Part 2 begins…..
How Email Management Works
Adding Email Addresses
At the heart of an email management/marketing system is a database which maintains a record of all customers, email addresses, and preferences as setup by you. Clients or potential clients …
In the world of marketing it’s a recognized fact that repetition of your message is crucial to achieving good results. Email marketing is a powerful and inexpensive method to realize the power of repetition to promote your website (and therefore …
One of our favorite arts publications is The Artist’s Magazine as it always has great resources for emerging, mid-career, and veteran artists. October’s issue is definitely worth a trip to the news stand.
What particularly caught my attention was an …
The more traditional version of this tip from the established art world was: “Have one theme in your art, and continue to make images or creations consistent with this theme throughout your career”!!
Why was that so? Very simple – …
Throughout history, artists have been inspired by all manner of food and drink in their work. I have a plein-air artist friend who finds it almost impossible to work unless she has a brush in one hand and a coffee …
Artist’s website development prices range from a few hundred to tens of thousands of dollars. Typically, bigger design firms have larger overheads and will be significantly more expensive. On the other hand, Joe down the street can probably build you …
The most important thing when choosing a designer to create your artist website is to remember what you are trying to build – a beautiful online gallery space to elegantly show your work – this is very different from building …
There are many ways to do it. More important than anything is that you have clear and up-to-date contact information on your website. If a buyer likes your work enough to bring out their checkbook, they will normally be happy …