Measure Your Art Marketing Results
As an artist and a business owner, one of the first foundations to success and growth is to measure your results. How do you do that?
The first and most obvious place to look is the bottom line – your …
As an artist and a business owner, one of the first foundations to success and growth is to measure your results. How do you do that?
The first and most obvious place to look is the bottom line – your …
Check out this Business Week Online article which looks at the ups and downs of selling art online. Go To Article
While it’s a good read, it misses the point of the major value of having an online art presence: …
A little inspiration to help with your art marketing!
Permanence, perseverance and persistence in spite of all obstacles, discouragements, and impossibilities: It is this, that in all things distinguishes the strong soul from the weak.
Thomas Carlyle
Thomas Carlyle, Scottish …
This is a very important yet often overlooked point:
As an artist and a business person, it’s best to avoid using your home phone as your business phone. It can be off-putting to a buyer to see your stunning work …
You want visitors to your website to be able to buy your work. But will they actually purchase online? What do you need to have on your website to make sure that those big fish don’t get away without a …
A primary purpose of Art Marketing Secrets is to help artists achieve commercial success. Throughout history however, the concept of the starving artist has been held out almost as an ideal. The following quotes are good examples:
…The only sensible
Getting a good showcase of your art online will consume plenty of brainpower! It needs to be seen so put on your marketing hat and start attracting traffic. The following techniques will get you started:
…Search Engines: If your website
More and more galleries are looking to the internet to review the work of emerging and mid-career artists. Why? Because it is simpler than dealing with large volumes of paper-portfolios. So, what is important in a website? What do arts …
Frank Lloyd Wright, popularly known as the greatest American architect, had a useful perspective on achieving success:
I know the price of success: dedication, hard work and an unremitting devotion to the things you want to see happen.
It was …
E Y E B E A M an atelier styled organization that explores the intersection of arts and sciences has set up a three day program to work with emerging artists, particularly artists exiting graduate programs. Read more about the …