Art Marketing Secrets

Just as networking with people has ALWAYS been the key to success in any field of business (Remember the old saying NETWORK = NET WORTH), now online social networks like Twitter and Facebook allow you to expand the reach of your networking efforts beyond traditional geographical boundaries. This allows you to be a global networker in your field of interest – great news in a niched interest area like art but to be successful you need to have a strategy..

In this excellent post , Art Business blogger Barney Davey tackles that most interesting question we’ve all been wondering about: “Can I make it as a visual artist without having a Twitter and Facebook account? … And the answer is…. “Yes, but…”

Try these techniques when you promote your next art event. Whether it’s a gallery show, an open studio, or an online-event expanding your marketing to make use of social networking will help you! ———————————————————————– From: John Jantsch (Duct Tape Marketing) Jul 16, 2009 – There are dozens of sites and services set-up to help you [...]

I participated in a webinar this morning hosted by Marketing Experiments on the topic of Twitter For Business, or to use their title, Getting beyond the “Now What?” … I felt more positive about Twitter by the end of the session – it seems like it has really valid applications in selling, marketing & branding, as well as customer service.

Since my dream of Vincent Van Gogh last week, I’ve been pondering what “true” artists from history would think of the online art marketing environment of 2009. What would they think of email, Facebook and Twitter? I guess that depending on the artist the reaction could be anything from wonder and pure pleasure to shock, [...]