• Most Important: Use high-quality, professionally-photographed images. Excellence in, excellence out!
• Keep the website simple and elegant with the focus on the art.
• Create multiple galleries to compliment the work – just as a good physical gallery would do.
• Choose colors that compliment (not overpower) the work. Think of the colors you would use in a physical gallery to showcase your work – neutral colors like crème, white, gray, and good safe choices.
• Think “minimalist” not “busy” for the layout.
• Keep your copy (text) brief. Let the art speak for itself!

Please visit our sister website for to see examples of artist websites that showcase the work well.

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