Search engines weigh the importance of the content in each section of a web page differently. Page Titles have the highest weighting or importance of any text on a page. Use them well and you’ll jumpstart your Artist Website SEO!

When we talk specifically about ONLINE art marketing, SEO (Search Engine Optimization) is very important. Most artist’s websites perform very poorly in response to search engine queries and it doesn’t need to be this way.

We can go to all sorts of great lengths to engineer the content of a website to attract the attention of the “right” visitors from Google, but if search engines can’t read and understand what’s on your website all your efforts are a complete waste of time. Learn how to make your site readable!

Most artists with websites have a big problem they don’t like to talk about. It’s like the pink elephant standing in the corner of the room that everyone sees but doesn’t feel comfortable mentioning. The pink elephant is Google and you must make friends with it!

There’s an old saying – “Garbage in, garbage out”. Nothing could describe more graphically the effect of poor quality images on your artist website. Follow these simple steps to a beautiful site.

One of the biggest hallmarks of the beginning artist is inconsistent work. Don’t in any way position yourself or the work on your website as “beginning” – follow these guidelines to attract commercial success.

It takes a huge amount of effort to bring visitors to your art website. Why then would you want to distract their attention away from your art? Recognize and avoid these roadblocks to success.

Often when reviewing artist websites I start out in a jubilant mood – the art looks good and the website showcases it well – but then I realize that I am – in a word – LOST! Don’t lose high-value visitors to your website – follow these simple guidelines.

You might have romantic notions that your art will speak for itself – but it won’t. You need all your marketing guns blazing – including a well crafted bio so we can understand the artist behind the great art!

You might think you have an awesome artist website – but there’s a good chance it suffers from at least one major problem that could seriously limit your career success. Avoid these 5 major mistakes that could keep collectors from your door!