Art Marketing Secrets

How do you feel when you work in your art studio? Does it bring feelings of creativity and expansion? Or do you maybe feel stuck and introspective (in a bad way)? In the worst case it could be a lost cause and you might just need to find a new place. But maybe you can simply make some adjustments and things will turn around. That could mean more creative and commercial success…

Did you know that YouTube represents 25% of all Google searches? What kinds of video can artists create to help increase their exposure, build their brand and get more business? How can we get in on the surge in video searches?

When it comes to art marketing artists are always pressed for time. How do you open up enough hours in a day to create art and effectively market your work? Read on to learn about how to work with a Virtual Assistant.

This week the very influential design site Smashing Magazine published “The Gradual Disappearance Of Flash Websites”. We, and a bunch of other serious online art-marketing advisors have also voiced our concerns about Flash as an artist website foundation. So – what are you waiting for? And why are so many artists and photographers being seduced by flash websites offered by big commercial portfolio companies?

If you’ve been listening to pretty much anything lately you would realize that a big bunch of people think the world is going to end on December 21, 2012. Think your artist website can survive that? Some thoughts on simple website survival strategies to help you sleep soundly!

We recently conducted a survey of a select group of our readers asking a very simple question: What are your top concerns about artist websites? By far the biggest overall concern was a lack of website traffic and a desire to find ways to bring more qualified visitors to the artist’s website. Learn more..

Referrals and recommendations are worth their weight in gold. The more you make use of your social networks the more financially successful you will be. Life wants you to connect with other beings and will reward you for doing so!

Artists often make mistakes with their websites because they don’t stand back and see the big picture of what is really needed to promote their work. These 9 essential questions will get you moving in the right direction by focusing first on what the market is asking of you rather than your internal ideas alone.

Are you an existing or aspiring arts or art-business writer? If so, we are extending an invitation to you to submit guest articles. Art Marketing Secret’s goal and purpose is to deliver high quality articles and art marketing advice to our wonderful readers. In fulfilling that vision we welcome your help in the form of your articles and ideas!

I spent so much of my life working on the “If You Build It They Will Come” principle, but more recently my experience has been more like, “You better find out what people want before you build it or they probably won’t come!”. I think it has a lot to do with meeting people where they are at.