Marketing Art

Art Marketing systems, tools, and advice to skyrocket your art success.

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Hot tips and proven techniques to sell your art online and offline.

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Transform your artist website into a 21st Century art marketing machine!

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A remix of inspiration and influences from ancient to modern art.

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Articles in Sell Art

Sell Art With Authenticity
December 2, 2009 – 10:24 pm | 3 Comments
Sell Art With Authenticity

People can sense authenticity a mile away. It is such a powerful thing to see the work of a person who is truly aligned in their purpose and efforts. Like a big electromagnet it can attract exactly the right people who will love and purchase your work – if that is your dream.

Do Television Ads Sell Art?
November 16, 2009 – 7:44 pm | 6 Comments
Do Television Ads Sell Art?

Last night I saw something that completely surprised me – a television add for a fine artist. I am not an avid TV watcher so it’s totally possible that this has been going on for years – but I have never ever thought of artists advertising on TV. Does it work?

Artist Website SEO Strategy #3: Link Locally!
November 10, 2009 – 11:30 am | 5 Comments
Artist Website SEO Strategy #3: Link Locally!

If your artist website has a good quantity of incoming links from other websites, search engines will see this and rank you as being “important”. If you don’t, you might just be seen as the unpopular artist and miss out on a whole bunch of visitors. Don’t let this happen to you!

Artist Website SEO Strategy #2: Stellar Page Titles!
November 4, 2009 – 6:40 pm | 2 Comments
Artist Website SEO Strategy #2: Stellar Page Titles!

Search engines weigh the importance of the content in each section of a web page differently. Page Titles have the highest weighting or importance of any text on a page. Use them well and you’ll jumpstart your Artist Website SEO!

Why Google IS an Online Art Marketing Foundation
November 3, 2009 – 7:55 pm | One Comment
Why Google IS an Online Art Marketing Foundation

When we talk specifically about ONLINE art marketing, SEO (Search Engine Optimization) is very important. Most artist’s websites perform very poorly in response to search engine queries and it doesn’t need to be this way.

Artist Website SEO Strategy #1: Help Google Read!
November 2, 2009 – 10:31 pm | No Comment
Artist Website SEO Strategy #1: Help Google Read!

We can go to all sorts of great lengths to engineer the content of a website to attract the attention of the “right” visitors from Google, but if search engines can’t read and understand what’s on your website all your efforts are a complete waste of time. Learn how to make your site readable!

Artist Website SEO: Don’t Ignore The Pink Elephant!
October 29, 2009 – 12:15 am | 5 Comments
Artist Website SEO: Don’t Ignore The Pink Elephant!

Most artists with websites have a big problem they don’t like to talk about. It’s like the pink elephant standing in the corner of the room that everyone sees but doesn’t feel comfortable mentioning. The pink elephant is Google and you must make friends with it!

Play The Star Artist In Your Twitter Performance!
October 27, 2009 – 12:15 am | 3 Comments
Play The Star Artist In Your Twitter Performance!

How can Twitter help your art marketing? To get the best results you need to understand your role in the show and give a virtuoso performance! Here’s what we’ve learned so far.

To Sell Art You Need A Great Story
October 1, 2009 – 5:01 pm | 6 Comments
To Sell Art You Need A Great Story

Selling art has most of the same characteristics as selling anything. To be really successful you need talent, hard work, and a great story. Collectors want to leave a legacy – so help them with your great story!

Do You Sell Art Online & Who Is Buying?
September 29, 2009 – 8:44 am | 10 Comments
Do You Sell Art Online & Who Is Buying?

Many artist websites now offer online purchase and payment capabilities with shopping carts and credit card payment processing systems. But how many artists actually have customers clicking on their “Add to Cart” buttons and completing the sale?