Search engines weigh the importance of the content in each section of a web page differently. Page Titles have the highest weighting or importance of any text on a page. Use them well and you’ll jumpstart your Artist Website SEO!

When we talk specifically about ONLINE art marketing, SEO (Search Engine Optimization) is very important. Most artist’s websites perform very poorly in response to search engine queries and it doesn’t need to be this way.

We can go to all sorts of great lengths to engineer the content of a website to attract the attention of the “right” visitors from Google, but if search engines can’t read and understand what’s on your website all your efforts are a complete waste of time. Learn how to make your site readable!

Most artists with websites have a big problem they don’t like to talk about. It’s like the pink elephant standing in the corner of the room that everyone sees but doesn’t feel comfortable mentioning. The pink elephant is Google and you must make friends with it!

How can Twitter help your art marketing? To get the best results you need to understand your role in the show and give a virtuoso performance! Here’s what we’ve learned so far.

Selling art has most of the same characteristics as selling anything. To be really successful you need talent, hard work, and a great story. Collectors want to leave a legacy – so help them with your great story!

Many artist websites now offer online purchase and payment capabilities with shopping carts and credit card payment processing systems. But how many artists actually have customers clicking on their “Add to Cart” buttons and completing the sale?

As we prepared the copy for yesterday’s featured artist column it came as a blinding flash that in finding and choosing Kazuki Takizawi a classic social marketing sales process for art had been revealed to us.

Ceres Gallery, New York Deadline: December 31, 2009
From re-title.com:
Ceres Gallery, a not-for-profit program of the New York Feminist Art Institute and dedicated to the promotion of women in the arts, invites women visual artists to …

In Parts 1 & 2 we discussed how to prepare and stage the event. Today it’s time for….
Part 3 – After the Open Studio is Over
Relax and Have a Drink
You deserve it! Talk with your …