Are you trying to engage a Soho gallery to sell your $20,000 paintings or do you want to sell $5 prints to children? “Art” encompasses a huge variety of media, audiences, and budgets, and you need to be very clear about who you are targeting with your website.

This weeks Art Marketing Tip is comes from artist Marc Jennings: “I’ve found that the best method to bring quality traffic to my art website is to use regular mail invitations…..

Open Studios are a popular way to show your latest work to collectors, arts professionals, and the public. They can also be a successful and consistent way to sell your work. Read on to find out how to stage one successfully. This is Part 5 of a 5-part series.

Any artist who can classify themselves as either “emerging” or “mid-career” will benefit from having their own website to promote their work

Open Studios are a popular way to show your latest work to collectors, arts professionals, and the public. They can also be a successful and consistent way to sell your work. Read on to find out how to stage one successfully. This is Part 4 of a 5-part series.

I thought this quote particularly applicable to artists:

A man is a success if he gets up in the morning and gets to bed at night, and in between he does what he wants to do …

Open Studios are a popular way to show your latest work to collectors, arts professionals, and the public. They can also be a successful and consistent way to sell your work. Read on to find out how to stage one successfully. This is Part 3 of a 5-part series.

The Wall Street Journal ran an interesting article looking at the qualifications most needed to run a modern art museum…. Or does it make more sense to bring the skills of a corporate CEO’s background to the job? While I understand and appreciate the value of corporate skills, I hope that we never see the day when decisions about art are left to a boardroom desperate to please investors.

Open Studios are a popular way to show your latest work to collectors, arts professionals, and the public. They can also be a successful and consistent way to sell your work. Read on to find out how to stage one successfully. This is Part 2 of a 4-part series over the next few days

Open Studios are a popular way to show your latest work to collectors, arts professionals, and the public. They can also be a successful and consistent way to sell your work. Read on to find out how to stage one successfully. This is Part 1 of a 4-part series over the next few days.